The internet has put an immense amount of information at a users fingertips. As a consequence, searching through all that information can be frustrating and sometimes seem all but impossible. It is true, that one of the skills an SEO copywriter must have is the ability to write copy that will sell products, but a [...]
Probably the single most important skill we as SEO copywriters acquire, is the ability to figure out What To Say, rather than focusing on How To Say It. I touched on this point briefly in the article: SEO Tips – Do You Answer Their Question? as I examined how users of the internet use it [...]
SEO Professionals know, when readers fire up a web browser, you can be sure of one thing, they are getting online for a purpose. They have a question, or a goal they want to achieve and they want to meet it quickly. SEO content writers do this by asking themselves specific questions about their sites. [...]
SEO Tips – What’s in the Can?
SEO Professionals and content writers know that search engines and users have at least one thing in common. They both like to know what you are talking about. In other words, the copy displayed on your website should be specific. The example is thus. You go into a grocery store and hit the canned goods [...]
What is Social Networking?
Until recently, the only reliable way to find information online was to use a search engine. You would type in a search phrase on the subject of interest and with the magical touch of a button, webpages would appear. Web 2.0 and social networking changed all that. Web 2.0 is a collective term applied to [...]

